PKM PENDAMPINGAN USAHA MIKRO KECIL MENENGAH, KASUS PEDAGANG KAKI LIMA (PK5) KANRERONG KAREBOSI KOTA MAKASSAR

Abstract

The problem faced by Kanrerong Karebosi Street Vendors (PKL) is the underdevelopment of partner businesses caused
by the lack of access to marketing results of business results and the lack of access to information to get business capital,
the quality of business types. Besides the limitations in establishing cooperation/partnerships with banks, government
institutions and other business groups. Therefore the solution that needs to be done is to provide assistance (capacity
building) to street vendors as partners in the form of improving marketing knowledge and business management as well
as competency in using Information Technology (IT) applications in building partnerships with banks, entrepreneurs and
related government institutions. The output of this activity is the existence of national journals, proceedings and the
existence of guidelines for developing business partners and the availability of partnership application information
systems. The planned activities that will be carried out are: 1) providing assistance to street vendors in terms of
marketing, financial management, cooking methods, and 2) technical guidance of IT applications in developing
partnerships.