PKM USAHA ABON IKAN DI DESA MEKAR INDAH, KECAMATAN BUKI, KABUPATEN KEPULAUAN SELAYAR, SULAWESI SELATAN

Abstract

The implementation of the Community Partnership Program (PKM) will involve the Mekar Sari fish floss business grouplocated in Mekar Indah Village, Kec. Buki, Selayar Islands Regency, South Sulawesi Province. The main problemsexperienced by this business group are the low quantity and quality of production, low sales turnover, and the difficultyof accessing capital assistance both from banks and from state-owned enterprise funding in the form of Corporate SocialResponsibility (CSR). In overcoming these problems, this community service activity is carried out which aims toimprove aspects of business management, particularly in the aspects of marketing, production, and finance. In the aspectof production, the solution offered by the PKM team is to increase production capacity by procuring a cooling machinethat will replace the damaged refrigeration engine. In the marketing aspect, the low sales turnover will be increased byimproving product quality so that healthy products are produced. In this regard, assistance will be conducted to extendthe halal certificate from LPOM-MUI. Other marketing aspects that will be addressed are increasing the size variants andincreasing the quality of packaging so that the products produced are safer and more attractive, so that the interest ofconsumers or customers to buy or consume partner products will increase in the future. In the aspect of capitalaccessibility, partners will be trained and assisted in preparing financial reports and compiling investment plans in orderto meet one of the requirements to obtain funding assistance from BUMN CSR programs. Partner products can bemarketed in various places and specifically become souvenirs with a brand of processed fishery products from theSelayar Islands. This PKM program targets the creation of productive and participatory small scale fish processingenterprises based on local resources and wisdom. The output will produce healthy shredded fish products (MOH-PIRTpermit) and halal (LPOM MUI certificate), with attractive and safe packaging, as well as management of modern andprofessional shredded fish management business. Based on the output targets above, it is expected to have an impact onincreasing the quantity and quality of production, sales turnover, and increasing business profits managed by partners.